Dwayne ‘The Rock’ Johnson and Kevin Hart Talk Movie Moments Worth Paying For in Latest Central Intelligence Trailer

Dwayne ‘The Rock’ Johnson and Kevin Hart talk great big screen moments in the latest Industry Trust Moments Worth Paying For trailer, for their action-packed comedy Central Intelligence. The exclusive 35” trailer features co-stars Dwayne Johnson and Kevin Hart in a hilarious piece to camera discussing what makes movie moments worth paying for, encouraging audiences that whatever they choose, to choose FindAnyFilm.com and the big screen.

It’s the 24th trailer in the successful consumer education campaign, which now in its 5th year continues to deliver the core message – inspiring audiences to choose the big screen experience and enjoy movie moments worth paying for. Like the others in the series, the trailer directs audiences to the industry-funded film search engine, FindAnyFilm.com, which signposts them to legal content sources so they can book, buy and watch at their convenience.

The Central Intelligence Moments Worth Paying For trailer will show in the ad reel in cinemas from 6th May and will be further supported by activity across outdoor and online, ensuring the Industry Trust’s messaging targets core infringers not only in the cinema but also across other platforms.

Central Intelligence follows a one-time bullied geek who grew up to be a lethal CIA agent (Johnson), coming home for his high-school reunion. Claiming to be on a top-secret case, he enlists the help of the former “big man on campus” (Hart), now an accountant who misses his glory days. In the exclusive footage, the actors discuss what they think makes a great big screen moment, from the wise-cracking underdog to the hero with the good looks.

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CENTRAL INTELLIGENCE IS IN CINEMAS ACROSS THE UK & IRELAND FROM JUNE 29