Jerry Bruckheimer discusses The Lone Ranger failure
Following the news that Disney look set to strip Producer Jerry Bruckheimer of his final cut privilege for Pirates of the Caribbean 5, following the failure of The Lone Ranger comes word that the filmmaking legend has spoken about the film's failure in the US.
Directed by Gore Verbinski, The Lone Ranger is on course to lose the House of Mouse between $160 million (£104 million) and $190 million (£123 million) after making approximately $86 million at the American box office against a reported $215 million budget and talking to The Guardian, Bruckheimer addressed the failure saying "The audience tells you what works and what doesn't.
It's not quite that simple, but you certainly can gauge when you watch an audience where the things that they aren't embracing come from. So you learn from it. You learn more from your failures than you do your successes.
If there are things in movies we think we could have done better, you hope to imprint that on the next movie. You learn from the past, from things that might not have worked. And you try not to do it again."
The Lone Ranger opened in UK cinemas on Friday and stars Johnny Depp and Armie Hammer have blamed US critics for the failure, with Hammer saying "This is the deal with American critics: they've been gunning for our movie since it was shut down the first time, that's when most of the critics wrote their initial reviews."
Depp added "I think the reviews were written when they heard Gore and Jerry and me were going to do The Lone Ranger. They had expectations that it must be a blockbuster. I didn't have any expectations of that. I never do."
The Lone Ranger also stars Helena Bonham Carter, Ruth Wilson, William Fichtner, Barry Pepper, Tom Wilkinson, James Frain, Harry Treadaway and James Badge Dale.
THE LONE RANGER IS OUT NOW