M&M’s Movie Moments Returns To ourscreen’s Virtual Cinema With Watch Along Of Dexter Fletcher’s EDDIE THE EAGLE!
M&M’s Movie Moments is back on December 11th with EDDIE THE EAGLE Watch Along, hosted by Edith Bowman and including a very special Q&A with the real Eddie 'The Eagle' Edwards.
Following the hugely successful presentation of Alan Partridge: Alpha Papa, M&M’s Movie Moments is offering up 5,000 free tickets to its Virtual Cinema screening of the charming British comedy. Tickets can be redeemed here using the code EAGLE-4HY8TC.
Virtual attendees will be able to join a Friday night watch along with Eddie ‘The Eagle’ Edwards plus special guests, still to be announced. Hosted by Edith Bowman, featuring exclusive content and conversation, as well as live chat throughout, the unique viewing experience brings fans closer to the films they love and to each other in the face of social distancing.
M&M’s Movie Moments is the first leading brand collaboration for ourscreen, which opened its Virtual Cinema earlier this year in a bid to keep the shared viewing experience alive while its real-world crowdsourced screenings had to pause and cinemas closed for lockdown. Virtual Cinema allows fans to virtually enjoy the social experience together, in real-time, from the comfort of home.
To find out more and register for M&M's Movie Moments Eddie the Eagle tickets visit and enter the code EAGLE-4HY8TC
ourscreen is the UK’s foremost digital marketplace for cinema, revolutionising our relationship with the cinema. Since 2014 ourscreen has given fans the opportunity to create and attend crowdsourced screenings in over 150 venues. ourscreen offers access to over 600 films, enabling cult classics such as Ridley Scott’s ALIEN and LABYRINTH to return to the big screen, as well as Studio Ghibli titles including SPIRITED AWAY, PRINCESS MONONOKE and HOWL’S MOVING CASTLE. The platform has also launched a number of specialist documentary titles in cinemas, including AGAINST THE TIDES, the football documentaries 89 and TAKE THE BALL, PASS THE BALL and the James Lavelle documentary THE MAN FROM MO’WAX.
About Virtual Cinema by ourscreen
Virtual Cinema by ourscreen is a new way of watching films together. Fans can share in the experience of watching a film at home, in real-time, uninterrupted & with others. Unlike traditional streaming platforms, screenings take place at a given date and time, with tickets purchased in advance or on the day of the screening and on-screen chat allows audiences to socialise during the show. Virtual Cinema screenings will feature exclusive content and special guests - often those involved in the making of the film, from actors to directors to musicians.
Mars is a family-owned business with more than a century of history-making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN’S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.
Combining the STARZ premium global subscription platform with world-class motion picture and television studio operations, Lionsgate (NYSE: LGF.A, LGF.B) brings a unique and varied portfolio of entertainment to consumers around the world. Its film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and the largest collection of film and television franchises in the independent media space. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for the audiences it serves worldwide.
About MediaCom UK
MediaCom helps brands unlock growth through media. We do this by applying our unique Systems Thinking approach to data, technology and creativity to design communication strategies that build brands and generate sales. As part of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm, we have access to the richest data sets and most robust benchmarks in the business, enabling us to identify the best avenues for growth and unlock the potential in every brand.