The Force Is Strong With UK Audiences – Star Wars – The Force Awakens Smashes Records with 4 Day Opening

STAR WARS: THE FORCE AWAKENS CONTINUES TO SMASH RECORDS WITH BIGGEST 4 DAY OPENING WEEKEND IN UK BOX OFFICE HISTORY

FILM HAS BIGGEST EVER OPENING DAY AND SATURDAY OF ALL TIME WHILST RECORD AUDIENCE NUMBERS FLOCK TO MIDNIGHT SCREENINGS

FILM BROKE INDUSTRY RECORD FOR ADVANCED TICKET BOOKINGS

The force continues to be strong for the UK and Ireland with record breaking takings over the weekend for Star Wars: The Force Awakens. The film enjoyed not only the biggest opening day of all time but also the biggest 4 day opening weekend of all time. Star Wars: The Force Awakens has already taken a staggering £25.3 million in 3 days at the UK box office, with Sunday’s projected £7.5 million bringing the film’s cumulative weekend projection to a stratospheric £32. 8 million (including previews), cementing the release in the record books for the highest grossing 4 day opening weekend of all time, beating the current record set by JURASSIC WORLD. In the US, the film has taken an impressive $238 million domestically and $279 million internationally bringing the weekend global box office takings to an astounding $517 million worldwide.

Opening at midnight on Wednesday, fans flocked to cinemas to be the first to see the hugely anticipated next episode in the Star Wars saga which took £9.6 million on its opening day setting a new UK and Ireland industry record. Midnight screenings alone accounted for £2.4 million of the days box office smashing all previous records. Tickets for the highly anticipated film went on sale in October and sold more than 200,000 tickets in 24 hours. Exhibitors continually added screens to accommodate demand which resulted in a total of 2 million booked tickets ahead of the release – breaking another record for advanced ticket bookings. There are still many available seats left in cinemas across the UK for fans who want to see the film during the week and into next weekend.

Yesterday’s £8.6m takings were the biggest Saturday figure of all time in the UK and Ireland, beating the two current leading 3-day openers, SKYFALL and HARRY POTTER AND THE DEATHLY HALLOWS 2 at this stage in release. After just 3 days in the market the film has overtaken the entire lifetime totals of the first HUNGER GAMES, AMAZING SPIDER-MAN 2, PROMETHEUS, THE MARTIAN, TRANSFORMERS and FAST & FURIOUS 6.

Star Wars: The Force Awakens sees Lucasfilm and visionary director J.J. Abrams join forces to take audiences back to a galaxy far, far away as Star Wars returns to the big screen from December 17th 2015. The film stars Harrison Ford, Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong’o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Peter Mayhew and Max Von Sydow. Kathleen Kennedy, J.J. Abrams and Bryan Burk are producing with Tommy Harper and Jason McGatlin serving as executive producers. The screenplay is by J.J. Abrams & Lawrence Kasdan and Michael Arndt.

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STAR WARS: THE FORCE AWAKENS OPENS IN UK AND IRELAND ON 17 DECEMBER 2015 ON 2D, 3D and IMAX 3D