FUN ISN’T SOMETHING ONE CONSIDERS WHEN BALANCING THE UNIVERSE: Hasbro Unveil Avengers: Infinity War Toy Line

FUN ISN’T SOMETHING ONE CONSIDERS WHEN BALANCING THE UNIVERSE... THIS DOES PUT A SMILE ON MY FACE

The chase is on for the Infinity Stones in AVENGERS: INFINITY WAR, in cinemas 27th April. Iron Man, Captain America, Black Widow, Hulk and Thor team up with new allies Spider-Man and the Guardians of the Galaxy to protect the world from Thanos, the most dangerous foe they have faced yet.

Hasbro would like to reveal their new product line that will include innovative new platforms of play across role play and figures...

New MARVEL AVENGERS: INFINITY WAR products for Spring 2018 include:

MARVEL AVENGERS: INFINITY WAR HERO VISION IRON MAN AR EXPERIENCE

(Ages 8+)

Battle like Iron Man with the HERO VISION IRON MAN AR EXPERIENCE! This movie-inspired mask features a new experience from Hasbro that combines iconic role play with Augmented Reality (AR) technology. Download the HERO VISION app, place a compatible device inside the AR goggles, place AR markers around the play area, put on the AR mask, and then get ready to see digital images from the Super Hero’s world in front of kids’ eyes. Includes AR mask, AR goggles, gauntlet, three AR markers, and one Infinity Stone.

MARVEL AVENGERS: INFINITY WAR 6-INCH Figure Assortment

(Ages 4+)

Imagine harnessing the power of the Infinity Stones with these 6-INCH figures. Each figure features movie-inspired design, several points of articulation and comes with an Infinity Stone that attaches to the included weapon accessory! Each Infinity Stone can also be used to activate power-ups in the HERO VISION IRON MAN AR EXPERIENCE (HERO VISION Mask sold separately; age grade 8+). Characters include IRON MAN, BLACK WIDOW, CAPTAIN AMERICA, THOR, GAMORA, STAR-LORD, and more. Each figure includes one accessory and one Infinity Stone.

MARVEL AVENGERS: INFINITY WAR 6-INCH DELUXE Figure Assortment

(Ages 4+)

Imagine harnessing the power of the Infinity Stones with these DELUXE Figures! Each figure features movie-inspired design, several points of articulation and comes with an Infinity Stone that attaches to the included weapon accessory! Each Infinity Stone can also be used to activate power-ups in the HERO VISION IRON MAN AR EXPERIENCE. Characters include HULK, HULKBUSTER, and ROCKET RACCOON & GROOT. Each pack includes one accessory and one Infinity Stone.

MARVEL AVENGERS: INFINITY WAR IRON MAN VS. THANOS BATTLE SET

(Ages 4+)

Imagine IRON MAN saving the universe with the IRON MAN VS. THANOS BATTLE SET! This Battle Set lets kids create epic battles with included IRON MAN and THANOS figures. Activate movie-inspired sounds and phrases with the THANOS figure, featuring arm-slashing action, light-up gauntlet, and battle accessory. Each Infinity Stone can also be used to activate power-ups in the HERO VISION IRON MAN AR EXPERIENCE. Includes two figures, two Infinity Stones, and battle accessory.

MARVEL AVENGERS: INFINITY WAR MISSION TECH IRON MAN Figure

(Ages 4+)

Blast into action like the tech-powered Avenger, IRON MAN! This 14-inch scale figure features lights, phrases, movie-inspired sound effects, and an extendable combat pack. Switch into combat mode and prepare for battle by attaching the included pack to the figure and raising IRON MAN’s arm cannons. For even more Stark-inspired technology and superhero action, push the button on the extendable combat pack to slide it forward. Features more than 20 movie-inspired phrases and sound effects.

MARVEL AVENGERS: INFINITY WAR TITAN HERO 12-INCH Figures

(Ages 4+)

The AVENGERS assemble for more titan-sized action in the kid-favorite TITAN HERO SERIES line! Each 12-inch scale figure features five points of articulation and movie-inspired design. Activate unique figure phrases and sound effects with the TITAN HERO Power FX pack. Characters include IRON MAN, CAPTAIN AMERICA, THOR, STAR-LORD, GROOT, BLACK WIDOW, SCARLET WITCH, FALCON, and DR. STRANGE.

MARVEL AVENGERS: INFINITY WAR TITAN HERO 12-INCH DELUXE Figures

(Ages 4+)

The AVENGERS assemble for more titan-sized action in the kid-favorite TITAN HERO SERIES line! Each deluxe 12-inch scale figure features five points of articulation and movie-inspired design. Activate different figure phrases and sound effects with the TITAN HERO Power FX pack. Characters include HULK, THANOS, and HULKBUSTER.

MARVEL AVENGERS: INFINITY WAR TITAN HERO 12-INCH POWER FX Figures

(Ages 4+)

If it’s got the pack, it’s got the power! Each of the AVENGERS: INFINITY WAR Titan Hero Power FX figures comes with a pack that when connected, can power up their figure and activate character-specific sounds and phrases. Swap packs with other figures to hear phrases unique to that character! Each figure features five points of articulation and movie-inspired design. Characters include IRON MAN, CAPTAIN AMERICA, IRON SPIDER, STAR-LORD, BLACK WIDOW, and THOR.

MARVEL AVENGERS: INFINITY WAR NERF ASSEMBLER GEAR IRON MAN, CAPTAIN AMERICA, STAR-LORD, HULK and IRON SPIDER

(Ages 5+)

Heroes Unite! Gear-up like the AVENGERS with this new modular role play system powered by NERF! The movie-inspired gauntlets come with connector pieces and NERF darts so kids can build and blast like their favourite Avenger. Kids can also create lots of blaster combinations using ASSEMBLER GEAR from other heroes. Includes gauntlet, two connectors, and three NERF darts.

MARVEL AVENGERS: INFINITY WAR MARVEL’S STORMBREAKER ELECTRONIC AXE

(Ages 5+)

Kids can imagine wielding the powers of THOR with MARVEL’S STORMBREAKER ELECTRONIC AXE! Activate thunder and storm sound effects by pushing the button on the handle. Features movie-based design inspired by THOR’S new weapon in AVENGERS: INFINITY WAR. Requires 2 AAA batteries, included.

MARVEL AVENGERS: INFINITY WAR INFINITY GAUNTLET ELECTRONIC FIST

(Ages 5+)

Kids can imagine wielding the most powerful weapon in the galaxy like THANOS with the electronic INFINITY GAUNTLET fist! Push the center button on the gauntlet to light up the Infinity Stone and activate mighty sound effects. Features movie-inspired deco designed to fit most kid hand sizes. Requires 2 AAA batteries, included.

New MARVEL LEGENDS products for Spring 2018 include:

MARVEL AVENGERS: INFINITY WAR LEGENDS SERIES 6-INCH Figure Assortment

(Ages 4+)

Fans can combine their collections to save the galaxy with this LEGENDS SERIES assortment! Featuring premium deco, extensive articulation, and detailed accessories, each 6-inch scale figure comes with a different Build-A-Figure piece. Collect all the figures in each wave to complete the extraordinary Build-A-Figure. Includes characters from the comic books such as TASKMASTER and fan choice winner MARVEL’S SONGBIRD, as well as movie characters from AVENGERS: INFINITY WAR and ANT-MAN AND THE WASP. Each figure sold separately.

MARVEL LEGENDS SERIES INFINITY GAUNTLET

(Age Adult)

Harness the power of the universe with this 1:1 full-scale INFINITY GAUNTLET! Measuring 19.5 inches long, this collectible role play gauntlet features premium sculpting and articulated fingers that can be clenched into a fist. Includes electronic light and sound effects that illuminate all six Infinity Stones when the gauntlet is activated.

About Hasbro
Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, LITTLEST PET SHOP and MAGIC: THE GATHERING, as well as premier partner brands. The Company's Hasbro Studios and its film label, Allspark Pictures, are building its brands globally through great storytelling and content on all screens. Through its commitment to corporate social responsibility and philanthropy, Hasbro is helping to make the world a better place for children and their families. Hasbro ranked No. 1 on the 2017 100 Best Corporate Citizens list by CR Magazine, and has been named one of the World’s Most Ethical Companies® by Ethisphere Institute for the past six years. Learn more at www.hasbro.com, and follow us on Twitter: @Hasbro & @HasbroNews) and Instagram: @Hasbro.