on The Fan Carpet

As one of the UK’s fastest-growing online film communities, The Fan Carpet reaches a highly engaged audience of film and television fans, with a proven track record of delivering strong results for advertisers and partners.

The following terms apply specifically to paid sponsored content and advertising on The Fan Carpet:

1. Pricing and Payment

  • All sponsored content placements, including featured articles and advertorials, require full payment before publication.

  • Payments must be received in cleared funds prior to the content going live.

  • Any applicable fees (e.g., PayPal processing fees) are the responsibility of the client.

2. Publication

  • Sponsored content is published as new content on The Fan Carpet or its associated domains.

  • We do not as a standard practice add links or make edits to existing articles as part of new placements.

3. Link Updates

  • Clients may request link updates or edits when required (for example, if a linked page returns a 404 or the client updates their site structure).

  • Such updates are handled promptly upon request and apply to the existing sponsored content.

4. Editorial Control

  • The Fan Carpet retains full editorial control over all sponsored content.

  • We may revise, edit, or remove content at any time in line with our editorial standards and other site policies.

5. No Guarantees

  • Placement of sponsored content does not guarantee specific SEO rankings, traffic levels, search performance, or any other measurable outcome.

  • Advertisers acknowledge that the value of placement is exposure-based and subject to normal fluctuations in audience behaviour and search engines.

6. Terms Coverage

We can provide detailed audience insights and performance statistics based on specific keywords, drawn from user fan-list data and internal analytics.

We offer creative and flexible advertising solutions designed to meet a wide range of campaign objectives. Our business development team works closely with our editorial, design, and marketing teams to develop effective and engaging promotional opportunities tailored to each client. With over 20 years of experience, we continue to evolve and create new ways for brands to connect meaningfully with our audience, and we are always happy to collaborate on ideas that align naturally with our editorial content.

Display advertising placements are available from £30 per week for a 300 × 250 pixel sidebar unit. We operate on a block-booking basis, with a minimum booking period of two months, as longer placements consistently deliver better results for our advertisers.

We also offer Featured Posts for film and television-related projects. While our core focus is entertainment, we are open to wider subject matter where there is a strong editorial fit. Over the years, The Fan Carpet has worked with leading brands including Vodafone, BT, SKY, Marks & Spencer, Samsung, Ford, and Amazon, among many others.

To find out more, including current availability and monthly page impressions, please contact us.